AXTEN AS provides strategic management consultancy and advisory services across the UK, Nordics and the Middle East.
Helping organisations articulate their brand, improve performance, achieve their vision and fulfill their growth potential. Specialisms in advising the creative industries, people and customer led brands and rapidly scaling SME's.



Strategic Management Consultancy
With over 25 years' global expertise in the brand experience industry we combine our insights and skills to transform your processes and strategies, and in turn, your company. We’re proud to help shape and improve how our clients structure and manage their businesses. Services in this space involve working closely with Founders and Chief Executives and include commercial analysis and strategising, new market entry, mergers and acquisitions strategy and deal facilitation and establishment of new divisions and services.
Investing and Board Governance
AXTEN AS invests in early and scale-up stage companies across a range of industries and markets. With extensive experience in supporting Founders at Board level, Liz Axten serves on multiple Boards across the Nordics, UK and Middle East. Primarly taking a commercial focus, Liz works closely with Boards and Leadership Teams to promote best practice governance, sustainable business growth and clear and consistent approaches to setting and implementing strategic plans and objectives.
Brand Experience Advisory
Offering specialist experience in defining, articulating and designing the end to end brand experience for some of the most coveted and purposeful brands in the world. Core specialisms include HNW and UHNW customer experience design, commercial hospitality models and stakeholder engagement experiential. We support both agency partners and brand clients, often delivering high-value procurement exercises to partner brands with the right experiential agency for the project.


